Nothing Beats an Award Nomination

JACK fm studio

It’s really easy to get tied up in the day-to-day grind of working in radio.

Deadlines.

Difficult clients.

Presenter egos.

And it’s sometimes easy to forget that radio is about being creative.

Tonight I’m really proud that the team at JACK fm South Coast are nominated for a coveted SONY Radio Award.

I’ve been nominated before – in other categories, and at other stations. I’ve won a Bronze, and been involved in a couple of events that won Gold Awards too. But I’ve never had a nomination  for the Best Station Imaging category. So this is really special for me – and for everyone here at the station.

Some of our team have been nominated before – for other awards – and at other stations. And it’s easy, particularly if you are part of a huge group, or the BBC, to treat this type of event as something that is deserved – or expected. For a lot of smaller stations, this is a really big deal.

And it doesn’t actually matter if we win a Gold, a Silver, a Bronze or even are just finalists. The fact is, we’ve been recognised as being good enough to be nominated.

I’m proud to say that I’ve also worked alongside or with most of the other people or teams that are nominated in this category tonight. And that makes it a bit more special too – as if we don’t win the biggie, we can cheer on other people who deserve the win as much as we do. The Earshot Creative guys have written a nice blog about it too. And you can see all the nominations here.

Sometime’s it’s not the monetary reward that motivates people (though it helps). Sometimes a little recognition or a thank you is all that is needed.

Good luck if you are nominated in any category tonight.

And if you fancy taking a listen at our entry – it’s here

Sony Radio Awards nominated

Finally, one of my projects has been nominated for a Sony Award. For those who don’t know – the Sony Radio Academy Awards have been going for 28 years now – and celebrate the best of UK radio – from stations to presenters to producers and programmes. I’ve been part of a couple of winning entries including Lights Out London for Capital FM a few years back , but this one is purely production.

My work on the campaign for BBC Radio 3’s Composers of The Year Campaign has been shortlisted in the Best Promotional / Advertising Campaign category. And it’s up against some pretty big names too.It’s good to see 95.8 Capital FM get some nominations again this year – even if it means up against my friend Arden Hanley for his “Jingle Bell Ball” campaign. And there seems to be no stopping Jack FM too – produced by Joe Thomas. There are also entries from the BBC World Service and Real Radio too. So it’s a wide and varied field.

The Radio 3 campaign supported a very visual TV campaign which ran on TV last year. The challenge was to get across the key idea of stepping out of the “mundane” into a world where you could lose yourself in music. Here’s one of the TV trails:

These awards can be quite frustrating for a producer though as you don’t often get to hear the other entries you’re shortlisted against. So – in the spirt of sharing, I’m posting the audio from my radio campaign entry here.

Here’s Jack FM’s entry (thanks Joe):

If the other producers read this – please feel free to send me yours too and I’ll post them here too. That way – we can showcase some truly great (and very different campaigns).

[All audio (c) BBC. We acknowledge all rights held by the owners, creators and performers of the recorded works which are included solely for the purpose of review].