Fire Radio plays “The Most Hit Music” for Bournemouth and Poole for 15-34-year olds. It’s the home of Fire Breakfast with Max and Jason, the Rewind at 9 and Fire Drive with Emma Jones.
We keep the hits coming for an audience who live in the moment and never stand still. From Drake, Taylor Swift and Ed Sheeran to Rita Ora, Stormzy and David Guetta, if it’s hot right now, it’s on Fire.
The brief for Fire’s station sound is to keep the messaging simple, consistent and fresh. Artists feature in imaging where possible along with custom “tuned” vocals.